Flipdeck for Direct Sales Teams
Your direct sales team depends on effective content from Marketing to help reps facilitate customer conversations and close more business. If that content winds up unused, is it because it isn't any good? Or is it because direct sales reps can't find and share the specific content they need with customers?
Whether the information is meant for direct sales, inside sales, channel partners, or anyone else, Flipdeck can help organize the content that Marketing produces — so users can find and share the right content, right when they need it.
How is Flipdeck different?
Quickly organize and share content from Marketing.
Ensure you always have the latest case studies, product brochures, videos, and other sales resources at your fingertips.
Match content to customers in a way that is personalized for each individual.
Improve virtual selling for sales reps and empower them to close each sale.
Equip your direct sales team with a helpful tool
Get organized
Can you always find the sales content you need in front of the customer? Or is there an awkward silence while you search through old emails and files from Marketing? Flipdeck uses a highly visual cards & decks approach to put the sales resources you need right at your fingertips. Flipdeck organizes links to your direct sales content, no matter where it is, on Flipdeck cards — and you don't have to move the content.
Be more responsive
Free up time spent searching for the right information. Simply select the Flipdeck card that holds your content and send it in seconds via email. You can also select multiple cards to build a personalized Collection with a custom URL. Send this customized link to customers in whatever method works best for them — including text, social media, Zoom, Microsoft Teams, and more.
Be more effective
When you are trying to close a sale, one of the worst things that can happen is a stall out. Don't put yourself or your sales force in a position where you have to search for the materials you need to address customer questions or doubts. Instead, plan ahead by packing all the closing tools you might need in Flipdeck — and carry them around in your pocket. There's no reason to wait until you're back at your desk to close sales with customers.
Be more creative
Flipdeck's sales content delivery platform makes sure everyone on the team has easy access to the latest content from Marketing and Sales Management — but it also leaves room for each user's individuality and creativity. You know the content that works best for you, so if you're missing something you need, or want to personalize your delivery, you can create your own Flipdeck decks and cards. Add your own closing materials to personalize your library with business content that helps you close sales.
Share your knowledge and experience
Do you have a personal content strategy that helps generate interest in your products or services? Is a particular Flipdeck card you created performing especially well with customers? Your personal sales library may be super helpful to other members of your selling team, especially those who are just getting started. Flipdeck makes it easy to share sales content you've created with other users — so individual success can become the team's success.
Flipdeck Analytics for direct sales management
Flipdeck is an easy-to-use, easily-understood way to organize and distribute the latest information to field sales. Flipdeck's Analytics will show account owners exactly what content is being used by the direct sales team, so you'll know how each piece of content from Marketing is performing. You'll have metrics on what customers clicked on, when they clicked, and how many times they accessed your sales content.
Use the Flipdeck Analytics tool to see the top cards accessed and shared by your team. You can also use this tool to identify the "power users" from a built-in leaderboard, see which teams or regions are most active, and determine who might need coaching.
Get creative with your direct sales team
Want an easy way to create, distribute, and update your Sales Policy Manual?
Use Flipdeck to create decks for major sales topics, then populate the decks with cards containing the details. When updates are needed, create a new card or update an existing card — and automatically notify salespeople about the new material. That's it.
Want to create a little "competition" among your sales personnel?
Send out Flipdeck cards that report performance by territory or region.
Want to use internal contests for motivation?
Use Flipdeck cards to announce and track results.
What's a Flipdeck Card?
Any information you like can be put on a card — complete with an image, text, and one or multiple links to web pages, documents, videos, social media accounts, and more. For example:
With Flipdeck:
- Cards & decks are a familiar concept that is easy for direct sellers to understand and navigate (think trading cards).
- The right content is always at your fingertips, so salespeople will look more professional in the eyes of customers and clients.
- Conquer communication barriers between Marketing and Sales.
- Meet customer needs with personal content Collections.
- Bring organization into unorganized processes.
- Easy-to-use, fast start up, and low cost.
Hear from Flipdeck users
Flipdeck users are getting their content into the hands of those who need it and unlocking the value of their best marketing materials — including blog posts, content on social, online articles, brand information, community resources, and more.
Wasting money on sales content?
According to Forrester Research1, 62% of business buyers report that vendors give them too much content, and most say what they get is useless. Creating content that never gets used or is ineffective is a waste of money. Download the Free Guide for 10 principles you can use to enable your sales team with good content to close more business. You can preview the guide to read a little more.
1 The Forrester Wave™: Sales Enablement Automation Platforms (Sept. 2018)